Former YouTube chief enterprise officer Robert Kyncl is in critical talks to succeed outgoing Warner Music Group CEO Stephen Cooper, and sources aware of the scenario say his tech background has made him the frontrunner within the music group’s seek for a brand new chief. One supply says WMG has but to make a closing determination however provides it’s potential a deal might be reached throughout the subsequent few weeks
Talks are stated to be progressing, and there’s a way that Kyncl the frontrunner given his background and the need for somebody who may be very plugged in to the enterprise aspect of the tech world, says one other insider. Other candidates stay within the working, says the supply — SiriusXM president/chief content material officer Scott Greenstein, Warner board member and Vice CEO Nancy Dubuc and former Pandora CEO Roger Lynch (who presently runs media group Condé Nast) have been cited in different media experiences — however one individual notes that different music-centric executives are unlikely to be chosen as a result of if WMG went in that course they might in all probability appoint Recorded Music CEO Max Lousada, who’s extensively revered internally.
Kyncl’s identify surfaced as a possible successor shortly after Cooper announced his resignation in June, although on the time he was thought of an extended shot given his function at YouTube. However odds that he was a number one candidate escalated in August when he introduced his departure from YouTube after 12 years there. Along with working a large-scale multimedia firm that, over the previous five-plus years has centered on strengthening its bonds with music trade and innovating merchandise that profit artists and labels, sources say Kyncl’s roles at YouTube and Netflix dovetail with hypothesis that WMG proprietor and board vice chairman Len Blavatnik was on the lookout for a CEO who, like Cooper, would give attention to the enterprise of working WMG, whereas Lousada, who is anticipated to realize extra energy and affect within the transition, would stay centered on the music. Billboard tried to achieve Kyncl by a YouTube spokeswoman, who declined to remark, as did a rep for WMG.