Stefflon Don Signs BMG Deal Ahead of New Album in 2023 – Billboard


MOBO Award-winning artist Stefflon Don has entered into a world recording partnership with BMG, Billboard has realized solely.

The Jamaica-via-London MC will launch her debut studio album, Island 54, in 2023.

Among the many forthcoming album’s tracks can be “Clockwork” that includes dancehall celebrity Spice. The one was produced by Grammy-winning Beam (Beyoncé, Justin Bieber, Pop Smoke), whereas its accompanying video counts 5 million views on YouTube.

In an announcement asserting her new partnership, Stefflon Don mentioned, “I’m enthusiastic about partnering with BMG as a result of they belief my creativity. They’ve an incredible help staff throughout the globe, and I’m tremendous excited to broaden my fan base alongside my new household BMG.”

Tim Reid, BMG’s senior vp of repertoire & advertising, acknowledged, “Stefflon Don is a singular artist who has already completed a lot on a world scale, collaborating with a number of the largest names in music whereas gaining equal acclaim on her solo initiatives. We’re extremely excited to companion along with her on the subsequent chapter of her musical profession.”

Added Thomas Scherer, BMG’s president of repertoire & advertising, Los Angeles and New York, mentioned, “Stefflon Don is an artist who is aware of precisely what she needs to realize, and we’re pleased to be a part of her journey in the direction of this. Our partnership expands on a string of latest BMG signings with artists who need extra management of their music with our world staff totally supporting them in exceeding their objectives.”

Prior to approaching album Island 54, Stefflon Don launched the mixtapes Actual Ting and Safe. Breaking via in 2017 with the singles “16 Pictures” and “Hurtin’ Me” that includes French Montana, she has since collaborated with a various array of artists, amongst them Future, Lil Child, J Balvin, Mariah Carey, Halsey and DJ Khaled.

Stefflon Don’s more moderen collaborations embody DJ Frass’ “Candy Bounce,” “Dip” with Ms Banks, “Wonderful” with Vybz Kartel and Dunw3ll in addition to Calvin Harris’ “Girl of the Yr” with Chloe Bailey and Coi Leray.

The primary British feminine rapper to be featured on Spotify’s Rap Caviar playlist, Stefflon Don additionally carried out for the first-ever UEFA Girls’s Euro Last present this 12 months. Her different profession milestones so far additionally embody being acknowledged on the Forbes 30 Underneath 30 checklist in 2019.

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