Rich Brian Drops ‘Sundance Freestyle’ After ‘Jamojaya’ Debut


Rich Brian seemed forward to his film-acting debut as Uproxx’s April 2022 cover star, and the Justin Chon-directed music drama Jamojaya made its debut at the 2023 Sundance Film Festival final weekend. In it, Brian portrays an up-and-coming Indonesian rapper at a crossroads: He desires to rent a brand new supervisor and signal to a US label, however that might imply firing his father (Yayu Unru) as his supervisor.

To have fun Jamojaya, Brian dropped “Sundance Freestyle” on Wednesday, January 25, alongside Daniel “Cloud” Campos-directed video that finds Brian deliciously enjoying a diva actor.

It begins with individuals dashing to arrange the set of the fictional Speaking Movie speak present. Brian arrives in extravagant vogue, because the studio’s doorways confide in an entourage main the way in which for Brian on a motor scooter. When the host, Chet Buckley, affords up a handshake, Brian turns away from him and doesn’t say a phrase whereas somebody provides yet another sprint of hairspray.

Buckley makes an attempt to ask Brian questions on Jamojaya, however Brian stays mute and stares at Buckley behind darkish sun shades. The wall behind them collapses, prompting Brian to launch into his “Sundance Freestyle.”

Brian raps as flashing cameras and microphones crowd round him, after which he’s joined by fabulous background dancers.

“I simply took a flight to Utah, man, that’s the primary time,” he displays over a catchy, synthesized beat. “Walkin’ off the aircraft, steam breathin’ snow darkened by the shades / I’m simply stayin’ heat, sippin’ on my third wine / Face gettin’ pink now / I don’t want a solar tan, press weak / Get you used to hearin’ sure questions / Like, ‘How you’re feeling to be at Sundance?’”

As seashore balls fall from the sky, Brian relishes how far he’s are available 5 years and watching his “first film” together with his associates, which turns “all the things else into nonsense” and marks a serious accomplishment regardless of the very fact “I’m solely on my second mission.”

“Sundance Freestyle” comes after Brian finally released “Vivid” featuring $NOT in November — a equally introspective music however romantically targeted.

Watch “Sundance Freestyle” above.

Wealthy Brian is a Warner Music artist. Uproxx is an impartial subsidiary of Warner Music Group.

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