Downtown Music Providers has inked a worldwide distribution, inventive advertising and synch licensing take care of Natanael Cano‘s document imprint, Los CT, it was introduced Monday (Feb. 27). The label’s present roster contains Gabito Ballesteros, Alejandro Buelna, Tyan G and extra.
Underneath the deal, Downtown Music Providers might be accountable for all features of worldwide distribution, inventive advertising and synch for Los CT. This contains offering listeners with entry to new music releases, securing strategic advertising and synch alternatives and guaranteeing that Los CT artist releases can be found on all main digital streaming platforms.
Cano launched Los CT final yr amid a public dispute together with his former label, Rancho Humilde, as a chance to proceed broadening the Mexican music model he’s been actively internationalizing.
“I’m all the time very completely satisfied to work with individuals who supported me from the start,” Cano mentioned in a press launch. “Now having the ability to distribute my music with a number of the identical individuals who all the time believed in me, I’m extraordinarily grateful and motivated to proceed giving my all alongside the Downtown Music Providers group.”
Downtown Music Providers vp of A&R Latin, Ray Tapia, labored facet by facet with Cano’s supervisor, Ramon Emilio Hernández, to make this partnership a actuality. A subsidiary of Downtown Music Holdings, Downtown Music Providers gives bespoke distribution, publishing administration, inventive advertising and finance options to entrepreneurial creators and their companions.
Tapia mentioned, “We’re thrilled to accomplice with Natanael Cano and the Los CT document label group. The Mexican music scene is present process a metamorphosis with an rising variety of collaborations and a rising variety of artists attracting thousands and thousands of month-to-month listeners. This style stays one in all if not essentially the most unbiased, and we’re tremendous excited to have the chance to contribute to its success. ¡Ánimo!“
“We’ve been engaged on this for a minute and I’m actually enthusiastic about this partnership and the way we’re serving to put this new period of the tradition on the market,” added Hernández. “There may be a lot promising expertise on this area and we sit up for working with a few of these artists and the group at Downtown Music. They actually knew the style, the music and understood our targets from the start.”
This yr, Cano has achieved three entries on the Billboard World 200 chart, together with “AMG” with Gabito Bastelleros and Peso Pluma which hit No. 35 on the tally. He’s additionally scored two entries on the Billboard Scorching 100.