Ana Perez Offers Finance Tips for Artists on ‘Latin Hitmaker’ Podcast – Billboard


A part of Ana Pérez’s job as vp and relationship supervisor for leisure at City National Bank is to assist artists and their groups administer the revenue they make from their music.

“You’re your small business. You must have a look at your self like you might be your small business. So it’s essential so that you can deal with your cash, arrange it, finances your self,” says Pérez, who has spent over 20 years in finance and works out of Metropolis Nationwide Financial institution’s Beverly Hills workplace. In that regard, she provides, a financial institution that makes a speciality of leisure is essential for an artist.

“We perceive the [entertainment] trade as an entire” in a method {that a} common financial institution wouldn’t, says Pérez.

In a particular finance version of Latin Hitmaker, the Billboard podcast that tells the tales of executives behind the hits, Pérez gave 5 important items of recommendation appropriate for any artist’s profession.  They vary from getting a trusted licensed public accountant (CPA) to hiring a revered legal professional who understands the complexities of worldwide contracts and income.

“These are the parents which are going to have the ability to enable you develop your small business,” says Pérez, who grew up in California however spent summers usually in her dad and mom’ native Mexico. “You’ll be able to’t simply enroll with the primary individual you meet. You must get recommendation from completely different people with completely different experience.”

Pérez, who labored for Metropolis Nationwide Financial institution all through her time in faculty — from undergrad to grasp’s diploma — notes that the most effective piece of monetary recommendation she ever acquired got here early.

“My dad and mom didn’t care what I did with my cash so long as I put a share of my paycheck away. And I’m so grateful for that as a result of [at the time] I didn’t perceive the significance.”

You’ll be able to take heed to the complete episode of this week’s version of Latin Hitmaker right here:

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